Does your business have glowing reviews on Google or Facebook? You’re probably already aware of the marketing power of an honest review from a satisfied customer. But, have you ever thought of how to maximize the power of those reviews from your best customers?
One of the best ways to capitalize on that marketing potential is to turn your 5-star reviews into a reputation story.
A reputation story is where one of our professional writers interviews one of your happy customers. This could be a brand ambassador, social media follower, 5-star reviewer or any happy customer. The content piece will use a story arc to share the customer’s buying journey, showing the problems and solutions they had along the way, and how they feel about the result. You could think of it as the ultimate customer review!.
Proactively build your reputation with a real-life story from your best customers.
Reputation Story for a Real Estate Company: Two homeowners share their stories and tips about selling their homes.
Reputation Story for a Construction Company: Buy or build a house? This couple tackled that hard decision with an uncommon approach.
Our content creators have interviewed and written hundreds of stories with people just like your customers. They know how to write a compelling narrative that engages and ultimately leads to action. Here’s what is included with a reputation story from KPI Media:
Build the reputation of your brand